Statistics, metrics and indicators that provides Alexa
traffic of any website, use this data to improve our visibility, more visitors,
success and popularity in our pages or blog. Importance and value of Alexa
internet ranking.
Usar Alexa para mejorar el posicionamiento de un blog o
sitio de internet
Alexa www.alexa.com , it is specialized in monitoring and
securing Internet traffic statistics company.
Accessing your page, you can know various metrics anywhere,
provided it is in its database.
You can also use various tools provided free to developers
or anyone who has an Internet blog or website.
This service evaluates the importance of websites using a
value called "Alexa Ranking."
What is Alexa
Ranking?
Alexa uses a numeric indicator to measure traffic, the
success and popularity of the sites, not of isolated sites, only sites.
It is a value to the extent that smaller, the more
important.
It is known as Alexa ranking.
For example sites that are just beginning or take time but
are not popular, Alexa value can be from 4 to 2 million, more traffic sites
have a value below 100 000.
How does the
information Alexa sites?
Alexa monitors and obtains information from the pages of
your huge database draws in two ways, using a bot or spider've probably seen in
the logs of your server name Alexa (IA Archiver), and the other way is by
reports from users who use the Alexa toolbar.
Original Alexa toolbar is an extension for Internet Explorer
browser, although currently there are versions available for Firefox and Google
Chrome.
It supplies directly in the browser several options, the
most useful is to know the value assigned to every website that is visited,
similar to Google's PageRank, but unlike this is updated daily.
Install the Alexa
toolbar
Alexa importance for
navigation and Internet sites
Alexa users is useful to know the traffic that has every
site you visit tool, which gives an idea of the importance and popularity can
have.
For developers and anyone with a blog or page on the
Internet is an extremely useful tool.
Alexa is a web analytics, but its open to any user
information unlike Google Analytics offers a professional service, but the
result is only displayed to the owners.
Similar to Alexa and Compete Quantcast lends service, but
only to sites visited by users in the United States.
Alexa Internet is more used to rate the traffic of any
website. To be properly recognized and prestigious in the network, it is taken
as a reference for any estimate.
A site with a good ranking on Alexa, can provide a solid
reference to any analysis made.
Unfortunately Alexa service is not perfect, much depends on
the use by users who access our site Alexa famous bar and our Spanish-speaking
area is not as used as in English-speaking countries.
The consequence is that we are with some disadvantage with
sites of this area, you can check to see the values of sites with similar
parameters, but one of them visitors have said rod installed, this is because
the bar is Alexa critical to detect links and other metrics of our pages.
Information and
statistics that Alexa offers
Alexa as a company, offers in addition to its essential
function, a free, limited-service form, but for many it is very useful and we
should suffice.
Col's may obtain information about some useful metrics to
find acceptance with the pages of our site or blog on the Internet.
Since June 2013 some changes were made free service.
There are three improvements highlighted in the "Site
Info page", where public information page is displayed on our site.
• A cleaner look and easier to interpret the various
metrics.
• clearer answers to popular questions (popularity, traffic
history graph, etc.)
Some metrics are not available now in the free version,
including:
• The old panel "High Impact Search Queries"
(Terms of searches of great impact), detailed information of keywords
(keyword), most used to make the search (only 5 shown).
• The "Search Traffic" (State of queries made on
the search engines), panel is now more simple.
• demographic details not available.
• Reviews (reviews of users, not available.)
The metrics displayed in the free version are:
Alexa main indicators
Now only shown in the panel of the main indicators a graph
with the values of the past three months, the Global Rank and corresponding
in the country with more visitors.
In the example images capture the analysis of our website,
at the time that the information in this article, which was written at a much
earlier date is updated.
Alexa Traffic Rank.
This index obtained according to our site traffic and page views, is a global
value, to lower the better.
Rank in IS. Rank
that our site has in a given country (not necessarily the lowest)
 |
| Alexa Ranking |
Origin of visitors
and most used keywords
Panel provided little information compared to the existing
above.
Now you need to pay for the Pro version to get more of the 5
keywords that are displayed.
 |
| Used keywords |
Web sites linked to
our site
Limited information panel which displays the total number of
links to our site (only detected by the Alexa toolbar) and just 5 sites
backlinks to our website.
 |
| linked to our site |
Traffic in the last three months
Graph report site traffic the last three months.
It has several tabs that know the scope, page views, time on
site, etc.
 |
| Traffic Map |
Anyone who previously agreed to Alexa, you realize that the
limitations are immense in information, although this is shown in a more
accessible and easily understood by people without advanced knowledge.
For metrics of a website more comprehensive and detailed
way, there are other free options such as Google Webmaster tool.
However the Alexa index remains the most important metrics
provided by this useful service.
Certificate of a
website metrics
Alexa is possible to obtain a certificate of metrics a site,
pay for a Pro service that allows a more comprehensive traffic analysis.
In that case you need to insert a code on all pages of the
site in a similar way as we do with Google Analytics.
How to Alexa
statistics show my website?
Need to Register to Alexa, the basic option is free, only
you need a valid email address.
You do need to show that you own
your site or blog, you insert a simple code that will give you at the root of
your server.
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